Chapter 4 - The Market Forces of Supply and Demand

4-1 The Market

What Is a Market?

  • Organized markets

  • Ex. Agricultural commodities dedicated to wheat and corn.

    • Buyers know what price range they have to spend on buying goods, while sellers know the price range to sell products. Buyers and sellers ensure that a specific time and place is set up for them to meet up.

    • Auctioneers maintain order and arrange all sales, while also finding a balanced price that'll satisfy buyers and sellers.

  • Unorganized markets

    • Ex. Local ice cream market.

    • Ice cream buyers don't meet up at certain times or places like an organized market. Ice cream sellers offer a variety of products in different locations and they make sure to display the price of an ice cream cone.

    • Unorganized markets don't include auctioneers to call out a price.

    • Buyers have the option to choose how many cones to buy at each store.

What Is Competition?

  • Ice cream sellers are aware of how similar their products are to those of other sellers, while buyers know they can choose from a plethora of sellers.

  • competitive market: a market in which there are many buyers and many sellers so that each has a negligible impact on the market price.

  • A market must ensure that the goods offered for sale are all identical, as well as the reassurance that no buyers or sellers have any influence over the market price.

  • Some competitive markets consist of one seller, others consist of multiple.

  • Price takers determine the price that buyers and sellers base their market on.

  • Monopolies are markets with one seller who sets a price.

4-2 Demand

The Demand Curve: The Relationship between Price and Quantity Demanded

  • A good's price determined the quantity demanded of a good.

  • Quantity demanded: the amount of a good that buyers are willing and able to purchase.

  • Law of demand: the claim that other things are equal, the quantity demanded of a good falls when the price of the good rises.

  • Demand schedule: a table that shows the relationship between the price of a good and the quantity demanded.

  • Demand curve: a graph of the relationship between the price of a good and the quantity demanded.

Market Demand versus Individual Demand

  • The market demand determines the sum of each of the demands for a particular good or service.

  • A market demand curve depicts the total quantity demanded of a good varies as the good's price varies.

Shifts in the Demand Curve

  • The demand curve can shift when the quantity being demanded at any given price alters.

    • Ex. If the American Medical Association revealed that eating ice cream leads to a longer and healthier life, ice cream sales would have a higher demand. This surplus of purchasing larger quantities of ice cream would shift the demand curve for ice cream.

  • The demand curve shifts to the right when there's a change that raises the quantity that buyers wish to purchase at any given price (increase in demand).

  • The demand curve shifts to the left when any given change lowers the quantity that buyers wish to purchase (decrease in demand).

  • A person's income influences their demand for certain products.

  • When the demand for a good drop, the income drops and it is called a normal good.

  • An inferior good is when the demand for a good rises when the income drops.

  • Normal good: a good for which, other things being equal, an increase in income leads to an increase in demand.

  • Inferior good: a good for which, other things being equal, an increase in income leads to a decrease in demand.

  • Substitutes: two goods for which an increase in the price of one leads to an increase in the demand for the other.

  • Complements: two goods for which an increase in the price of one leads to a decrease in the demand for the other.

4-3 Supply

The Supply Curve: The Relationship between Price and Quantity Supplied

  • Quantity supplied: the amount of a good that sellers are willing and able to sell.

  • Law of supply: the claim that other things are equal, the quantity supplied of a good rise when the price of the good rises.

  • The supplied quantity of a good rises when the price of said good rises and vice versa.

  • Supply schedule: a table that shows the relationship between the price of a good and the quantity supplied.

  • Supply curve: a graph of the relationship between the price of a good and the quantity supplied.

Market Supply versus Individual Supply

  • To get the market supply curve, we must take the sum of the individual supply curves horizontally.

  • The market supply curve shows how the total quantity supplied differs as the good's price changes, too.

Shifts in the Supply Curve

  • The market supply curve shifts when one of the factors in holding the supply constant changes.

  • An increase in supply can be characterized as a shift in the supply curve to the right, while a shift to the left indicates a decrease in supply.

4-4 Supply and Demand Together

Equilibrium

  • Equilibrium: a situation in which the market price has reached the level at which quantity supplied equals quantity demanded.

  • Equilibrium price: the price that balances quantity supplied and quantity demanded.

  • Equilibrium quantity: the quantity supplied and the quantity demanded at the equilibrium.

  • The denotation for equilibrium is when forces are at balance.

  • The equilibrium of a price is often called the market-clearing price.

  • Surplus: a situation in which quantity supplied is greater than quantity demanded.

  • Shortage: a situation in which quantity demanded is greater than quantity supplied.

  • A surplus is sometimes described as an excess supply of a good.

  • A shortage is often referred to as excess demand.

Three Steps to Analyzing Changes in Equilibrium

  • Law of supply and demand: the claim that the price of any good adjusts to bring the quantity supplied and the quantity demanded of that good into balance.

  • The amount of products a producer wishes to sell is called the quantity supplied, while the supply itself is the position of the supply curve.

  • When there are an increase in demand, the equilibrium price increases.

  • A change in supply includes a shift in the supply curve.

  • A movement along a fixed supply curve is often called a change in the quantity supplied.

4-5 Conclusion: How Prices Allocate Resources

  • Job searching contributes to the supply of labor services.

  • The price of a good will determine how much of it is produced and who produces it.

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